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Monday, September 6, 2010

Another great moment in golf community ad copywriting

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        Fairfield Glade and Fairfield Glade North comprise a huge golf community in the eastern half of Tennessee, with reasonable access to the cities of Nashville, Knoxville and Chatanooga.  The golf community has a lot going for it, including five golf courses I have not played but understand are in good condition and nicely arranged (Joe Lee, whose courses we like, designed one of the five).  They are on my list for a visit.  With 11 lakes, 12 tennis courts, four swimming pools, numerous walking and hiking paths and the obligatory recreation and wellness complexes, Fairfield Glade offers something for just about everyone looking for an active lifestyle.

        Active indeed.  According to the golf community's ad in Where to Retire magazine (July/August issue), "would you believe you can play an 18 round game on one of our championship golf courses for less than $26!?"  By our calculation, that works out to about $1.44 per round. 

Read 3659 times Last modified on Friday, 27 September 2013 11:29
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Larry Gavrich

This blog was conceived and is published by me, Larry Gavrich, a former corporate communications executive who founded HomeOnTheCourse, LLC, in 2005.  Our firm advises baby boomers and others seeking a lifestyle in which golf is a major component.  My wife Connie and I own a home in Connecticut (not on a golf course) and a condo at Pawleys Plantation in Pawleys Island, SC, on a Jack Nicklaus layout.  We began our search for our home on the course more than 15 years ago, and the challenges of the search inspired me to research golf communities and write objective reviews of them.

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